Your Office

Over the years, the fitting and dispensing of contact lenses has changed considerably. With the development of new technologies for lens materials and distribution, patients have been moving out of the Eye Care Professional's office for their contact lenses to the Internet. This has caused a decrease in revenue that Eye Care Professionals could count on before online sales. But it also has compromised the ECP-Patient relationship. The casual interaction of yesterday, when patients came into the office to pick up their lenses and chat at the front desk, has basically vanished. Those are missed opportunities for you to pick up on a problem or a change in your patient's visual well-being. Furthermore, causes for concern with these changes are not just revenue-related so you can stay in business, but they also can impact patient health and the optimal doctor-patient relationship.
